What is I.C.E.?

It's the internationally recognized acronym for

In Case of Emergency

We're trail riders and horse campers who recognize the need to be better prepared for emergencies, whether at home, at the boarding stable, horse camp, rodeo, barrel race, cross-country event, show or other competition, or out enjoying a relaxing trail ride.

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Being pro-active and prepared for the unthinkable is key to making the best of an emergency situation.

Putting VISIBLE identification on your equine (and your canine) is the responsible thing to do. While microchips, lip tattoos etc. are excellent methods of permanent ID, having visible identification on your animal means it will be easier (and likely faster) for first responders to get them back home to you.

Imagine the relief you'll feel when your cell phone rings and it's the first responder/neighbor/riding buddy with news that your beloved animal is safe.

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I.C.E. Products USA is proud to provide you with high quality American made safety-focused equine/canine identification gear that will help protect (and reunite you with) your beloved animals.